Bethel Network tasked Edge Three Sixty to come up with a fundraising strategy as well as plan their 10 th
anniversary celebration. The fundraising objective was to raise awareness on the organization and its activities as
well as celebrate and raise funds for the organization to continue to create impact.
Edge Three Sixty team created a fundraising strategy which included various communication tactics to be able to
achieve the objectives.
The team created various letters to corporates, fliers, videos as well as social media blasts.
The climax of the fundraising activities was a formal dinner which brought together various supporters and
stakeholders who support the organization.
The Edge Three Sixty team worked on the end to end plan of the dinner; from invite cards, to speeches, program
etc.
The dinner was not only colourful and successful but also met the objectives of both the client and the guests.
Feedback received was very positive.